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Why is a call to action so important?

If you are going to spend the time and money working on a lovely content marketing campaign, you must include a call to action - to make sure it is also an effective content marketing campaign. Read more

6 Ways to Provide Exceptional Customer Service on Social Media

As social media is used more for business, it becomes increasingly important for customer service. Consumers expect your business to be able to serve them on the platforms of their choice, and you need to be able to assist them. Read more

How do Facebook Ads and Google AdWords work?

Google AdWords and Facebook Ads both generate clicks through to websites, but they do so in very different ways. Understanding the difference is key to knowing how to use them. Read more

How can you fit content marketing into your budget?

Knowing how much of your marketing budget should be directed towards content marketing can be a conundrum. Read more

Make sure your brand is consistent across channels – online and offline

Consistency and integration across your marketing is important, giving customers a consistent experience of your brand – no matter where they are accessing it. Read more

How is a content marketing plan different from a standard marketing plan?

Understanding how a content marketing plan differs from a standard marketing plan is important to ensure you develop and deliver an effective plan. Read more

Ignite Architects committed to quality design

Ignite wanted to transform its website into a showcase of its people and projects, with the aim of demonstrating its capability to potential clients and attracting the best talent, so they asked us to help out. Read more

Why you need a content marketing calendar

Having a well thought out content calendar is essential to the success of your content marketing. Read more

Inspiration – Top international content campaigns of 2015

The Content Marketing Institute has a list of some the best content marketing campaigns of 2015, check it out and read a quick summary of what made those campaigns work here. Read more

How to develop a quality content marketing plan

At The Content Agency we strongly believe the best way to make sure your content marketing efforts are consistent and high quality is by having a solid plan in place. Read more
  • Content Strategy

    Content Strategy

  • Content Creation

    Content Creation

  • Social Media Management

    Social Media Management

  • Analysis